LEXUS NEWS LEXUS NEWS

LEXUS TO FOSTER EMERGING DESIGN TALENT

01/11/2012
  • Lexus to foster and mentor emerging design talent in Australia and abroad
  • Lexus International creates international design program
  • Lexus Australia offers local design scholarship
  • Lexus to support Tokyo Design Week

Lexus has launched a comprehensive scholarship and sponsorship program to support and foster emerging industrial design talent in Australia and overseas.

The Lexus Design Awards and Lexus Design Scholarship aim to provide a mentoring network and financial support for emerging designers.

Open to entries from today, the Lexus Design Awards will be conducted globally for designers who respond to the design brief of "motion".

Designers can submit entries via an online portal supported by industrial and design forum website, Designboom.

A panel of six judges, including the president of Lexus International Kiotaka Ise, will choose 10 finalists from all global entries.

These entrants will then be given the opportunity to attend Milan Design Week as a guest of Lexus.

Two winners will be selected from those 10 finalists and awarded a five million yen grant to cover prototype production costs to display their designs at Milan Design Week.

Two renowned designers will also act as mentors to the two finalists, providing support and feedback in the lead-up to the event in Milan.

Lexus Local Australian Design Scholarship with Melbourne Movement


Locally, Lexus Australia will also give emerging Australian design talent the support they need to reach their full potential via the Lexus Design Scholarship.

The Lexus Design Scholarship gives designers the chance to attend and showcase their work at the Lexus-sponsored Tokyo Designers Week while also receiving a behind-the-scenes look at Lexus' design facilities in Japan.

Lexus Australia will collaborate with Kjell Grant, RMIT design professor and founder of not-for-profit organisation Melbourne Movement, to oversee the scholarship.

Lexus Australia will provide $60,000 to the program over the three years.

"As a luxury marque, design and innovation is central to everything Lexus does - evident in the efforts of our master craftsmen, or 'Takumi'," said Lexus Australia chief executive, Tony Cramb.

"At a global level, the Lexus Design Awards bring together some of the world's most renowned design mentors to foster designers of the future.

"Locally, Lexus Australia will ensure that emerging design stars receive the opportunity they need to succeed via the Lexus Design Scholarship."

The announcement of the Lexus Design Awards and the Lexus Design scholarship coincides with the announcement of Lexus' support of Tokyo Designers Week.

Application details and opening dates for the Lexus Design Scholarship will be announced at a later date.

Further information can be found at http://www.lexus-global.com/design/lda

Call for Entries for Lexus Design Award 2012 Competition

Applications October 30, 2012 - December 31, 2012
Theme Motion
Eligibility Individual or group, and nationality
Judging Criteria - Depth of understanding of the design concepts of the competition and a unique interpretation of those concepts.
- Uniqueness of perspective and originality of solutions proposed under the theme.
Judges Paola Antonelli, Aric Chen, Jaime Hayon, Toyo Ito, Birgit Lohmann, Kiyotaka Ise (Lexus International president)
Mentors Sam Hecht, Junya Ishigami
Prizes/Benefits

- Ten entries will win awards. The creators of the awarded works will be invited to the Milan Design Week*.

- Two entries from the ten winners will receive up to five million yen each to cover prototype production costs. The designers of the two entries will create prototypes of their award winning designs between February and March 2013 through sessions with two assigned mentors.

- The two prototypes and also panel displays of the other eight winning entries will be exhibited in the Lexus space at the Milan Design Week in 2013.

Organiser Lexus International
In cooperation with designboom and D ESIGN ASSOCIATION NPO
Applications

Through the designboom website (URL below)

http://www.designboom.com/lexus-design-award-2012.html

For more information Visit http://www.lexus-global.com/design/lda
*In the case of individual applicants, the winner will be invited. In the case of group applicants, up to two people will be invited.

 

Tokyo Designers Week

30 October - 7 November 2012
100,000 plus visitors
Tokyo Designers Week is an annual major design trade event that sees central Tokyo taken over by exhibitions, events and parties. The event features product design, interior design, art and graphic design and short films.

Design Hub at RMIT University

RMIT's Design Hub, designed by Sean Godsell Architects, is being developed to support and expand RMIT University's position as an internationally renowned leader in design education and research. Construction of the 12,000m2 facility will also strengthen Victoria's global reputation as a centre of design excellence and carve out a distinctive niche for Australian design in the global economy.

RMIT is a world leader in design research. The purpose of the Design Hub at RMIT University is to provide accommodation in one building for a diverse range of design research and post graduate education in the fields of fashion, architecture, aeronautical engineering, industrial design, landscape architecture and urban design. Its research and education programs will be enriched by and developed in consultation with industry members and will be characterised by a work-integrated and industry-embedded focus.

Melbourne Movement

Melbourne Movement group is a talented mix of young Australian designers, determined to build an international reputation for cutting-edge Australian design. Melbourne Movement was founded in 1999 by Kjell Grant, an accomplished designer and professor of design at RMIT University.

For more than thirteen years, the not-for-profit organisation that has been taking emerging designers to the Milan Furniture Fair. Melbourne Movement also actively assists designers to commercialise their products. Melbourne Movement aims to make manufacturers, retailers and consumers become aware of the value of good design, and to promote the design excellence of young Australian designers.

Kjell Grant

Kjell Grant, at 85, is one of Australia's design legends. An accomplished designer and professor of design at RMIT University, his Montreal chair is a design classic. Grant has lived in Japan and was an early champion of designer Marc Newson and his commissions in Japan.